ai case studies

The Catalogue

2 case studies in ai

AI· Porter· 2025
CopyCat: AI Copy That Partners Actually Understand
Over 80% of Porter's delivery partners struggle to read the app's English copy. CopyCat pairs a persona-first tonal matrix with AI tooling so every screen speaks partner. Built the framework and the working product; it won the productivity track at Porter's company-wide AI hackathon and entered the org's workflow.
AI-assisted design· Porter· Apr–Sep 2025 · live
Porter Prime: The Gemstone Journey
Porter's partner-loyalty program had stopped doing its one job: telling partners what winning looks like. I used AI to explore 12 narrative directions, authored the two finalists, and the concept the team shipped turned tier status into something you can see.
Prime support tickets −80% (team-reported)